We would love to see a feature on City Hive that mimics the “live viewers count” tool commonly found on clothing retail websites. For example, when viewing a product (like a shirt), users are informed that “85 people are currently looking at this item.”

This simple feature creates a sense of urgency and excitement by highlighting:

1) Popularity and demand: Knowing many others are looking at the same product builds confidence in the item’s appeal.

2) Scarcity and urgency: Shoppers feel encouraged to act quickly for fear of missing out (FOMO), particularly if the product might sell out.

This could be especially impactful for promoting select wines or special deals, where demand and exclusivity are key drivers of purchasing decisions. It’s a proven technique to nudge hesitant customers toward conversion, and it aligns well with City Hive’s focus on creating engaging eCommerce experiences.

Would love to see this implemented—think it could drive sales and delight users!